Armed with not much information on the journey we were about to embark on, we were called in to guide the way in taking the Leadership Excellence conference (Goodlife) to new grounds. Opposed to what the title suggests, this job wasn’t a struggle for the peak of design perfection but rather a gentle ascent to the peak – more of a climb up one of Sheffield’s seven tame hills rather than the Tibetan giant! We not only designed the conference brochure for use in Australia, but also a bespoke splash page detailing what Leadership Excellence was all about – complete with awesome jquery smooth scrolling and embedded fonts!
